Privacy Policy
Legal Entity: Hich Immersive Living Private Limited
Platform: Hich (mobile apps, websites, creator/vendor tools, and related services)
Last Updated: 2026-01-08
1. Introduction
Hich Immersive Living Private Limited (“Hich”, “we”, “our”, or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal data when you use the Hich platform (the “Platform”).
By using the Platform, you agree to the practices described in this Privacy Policy.
2. Who This Policy Applies To
This Privacy Policy applies to:
- Users who browse, plan, book, pay for, or review trips and experiences
- Creators who upload videos, images, captions, or other media
- Vendors/Travel Partners who list packages, experiences, or travel services
- Visitors to our websites and applications
3. Information We Collect
3.1 Information You Provide
- Account details: name, email address, phone number, password (stored in hashed form)
- Profile details: preferences and interests
- Booking details: traveler details required for fulfillment
- Customer support messages and feedback
3.2 Identity & Compliance Information (When Required)
- Government-issued identification details only where required for travel bookings, compliance, fraud prevention, or legal obligations
3.3 User-Generated Content
- Videos, images, captions, comments, reviews, ratings, and associated metadata you submit
3.4 Device, Usage & Diagnostics
- Device information (device model, OS version), app version, language
- Log data, crash reports, performance diagnostics
- IP address, timestamps, and approximate location derived from IP
3.5 Location Information
- Precise location (GPS) only with your explicit permission
- Location inferred from your searches, booking destinations, or content metadata
3.6 Payments and Transaction Data
- Booking history, invoice details, refunds/cancellations
- Payment references and status
> Note: Payment processing is handled by PCI-compliant third-party payment gateways. We do not store full card details.
4. How We Use Your Information
We use information to:
- Provide and operate the Platform, including authentication and account management
- Enable bookings, payments, refunds, cancellations, and customer support
- Attribute bookings to creator content and calculate commissions/payouts
- Facilitate vendor settlements and operational reporting
- Personalize content feeds and recommendations
- Improve search and discovery and content matching
- Run analytics and measurement (views, clicks, likes, shares, conversions)
- Detect and prevent fraud, abuse, or security incidents
- Comply with legal obligations and enforce our Terms
5. AI and Automated Processing
Hich uses AI/ML to:
- Identify places, experiences, themes, and other signals from videos/images/audio
- Match creators, vendors, locations, and user preferences
- Generate or assist in generating descriptions and structured insights from vendor briefs
AI outputs may be reviewed and moderated.
6. Sharing and Disclosure
We may share information with:
- Vendors/Travel Partners to fulfill bookings and provide support
- Payment processors to process transactions
- Service providers (cloud hosting, analytics, email/SMS/WhatsApp delivery, monitoring)
- Authorities when required by law
We do not sell personal data.
7. Data Retention
We retain personal data only as long as necessary for providing the Platform, fulfilling bookings, meeting legal obligations, and resolving disputes.
8. Security
We use reasonable safeguards including encryption, access controls, and monitoring. No system is perfectly secure.
9. Your Choices and Rights
Subject to applicable law, you may access, correct, or delete certain data; withdraw consent (e.g., location) via device settings; opt out of marketing; and request account deletion.
10. International Transfers
Your data may be processed outside your country of residence with appropriate safeguards.
11. Children
The Platform is not intended for individuals under 18.
12. Changes
We may update this Privacy Policy and will post the updated version with a revised date.
13. Contact
Hich Immersive Living Private Limited
Email: privacy@hich.com
Address: C2, 1504 Flamoingo Neelkant Greens, Tikujiniwadi, Manpada, Thane 400607